Alpha Honey is a premium, raw honey producer that uses a unique selective pollination process to enhance and inform honey's flavour naturally.
We partnered with Alpha Honey to develop a brand that takes honey to a whole new level. Coupled with their meticulous cultivation approach, we produced an elegant luxury brand that would go on to stand out in the saturated raw honey market.
Our brand work positioned Alpha Honey as a luxury brand that redefined honey's perception and communicated the precision and craftsmanship it takes to fill every jar.
We designed a custom packaging system for four ultra premium honey vintages and two high production variations. The design perfectly reflected the luxury of Alpha Honey.
Testimonial
Working with Path&Field has been a real success for our business. From identifying creative solutions and opportunities to crafting unique marketing initiatives, they do it all and with a level of quality that exceeded any of our expectations.
We built a custom e-commerce platform that showcased the honey's quality, educated interested and skeptical audiences and directed users through a streamlines workflow that promotes quick and easy transactions.
A sophisticated brand needs a sophisticated social media presence. Our social media work aligned with the Alpha Honey look and feel while facilitating inorganic marketing efforts and building a loyal following of value-aligned consumers.
Social Media
Project DescriptionThe Ask
A sophisticated brand needs a sophisticated social media presence. Our social media work aligned with the Alpha Honey look and feel while facilitating inorganic marketing efforts and building a loyal following of value-aligned consumers.